In a Nutshell
I’m a multi-faceted person with a passion for filmmaking, strategy, creative problem solving, innovation, and personal growth. I’ve spent 15+ years immersed in film production, entrepreneurship, and open innovation, culminating in a PhD in Cinema and Media where I explore “machine-readable” filmmaking and emotional resonance.
Ever since I was a child watching slideshows and classic films on VHS cassettes, I dreamed of reaching the “dream factory” of cinema. After a transforming 7-year journey in Canary Islands, Spain, at 40 I’ve arrived, not necessarily to work within the film industry, but to tell my stories and enhance my skills for compelling business and science communication.
Film production is the most complex and multifaceted project management I’ve encountered, demanding expertise in everything from securing funding and managing budgets to the intricacies of set design and the logistics of international travel, from the art of storytelling to the science of data analysis, marketing and distribution. This has prepared me to thrive in cross-functional and agile environments.
Now, to sustain my passion, I am looking for flexible positions, aiming to contribute to a company’s success while continuing my creative pursuits.
Decoding Film Discoverability for the Digital Highway
Film production, marketing and communication before and after the Web are different beasts. While digital literacy is important today, visibility lies in grasping the underlying structure and mechanics of the digital infrastructure. To connect with audiences, we need to become fluent in the language of metadata and story optimization – the invisible forces that shape how our stories are discovered and consumed. This means thinking about metadata much earlier, embedding it in the very DNA of our films from the initial brainstorming and creation phase. We must evolve into architects of information, not just storytellers, weaving metadata into the fabric of our narratives to ensure they resonate in this new digital landscape.
Endorsements
Think Tank/Problem Solving
“Georgia Mihalcea possesses a remarkably diverse skill set and creative intelect – focussing equally on innovative business solutions as well as ‘global good’ applications of new technologies. She is trully a ‘mover and shaker’. If one has need of a top level media fixer/line producer, or, a tuned-in, innovative solution provider – especially in the context of international business collaboration and development – one need look no further than her” – Michael Ricciardi, American innovator, researcher and artist
Filmmaking & Visual Research
“It’s been a real treat working with Georgia Mihalcea for the humanitarian campaign of our NGO. She had been an amazing listener, thorough researcher of the social cause we were presenting in the video and immensely accommodating to our specific request, suggestions and limitations. At every step of the project, she has worked with us towards finding solutions, adapting the project while still maintaining a high quality of the video products. It would be an understatement to say she had exceeded our expectations, the truth is we learned from her what to expect from a true professional consultant and producer. More than a video product, Georgia delivered to us a content strategy, raised essential questions to help us further develop our media planning and supported us throughout our digital marketing efforts, with unwavering patience. A huge thank you for an amazing partner!” – Raluca Baciu, Executive Director, The White-Yellow Cross Foundation in Romania
Film Production/ Investigative Journalism
“I highly recommend Georgia Mihalcea as a Fixer. I worked with her on a very complicated shot for Travel Channel’s Expedition Unknown and she was incredibly professional, intuitive, great at anticipating needs, and has an incredible non-stop work ethic. She would be an asset for any production” – Shannon Green, Field Producer, Travel Channel, Expedition Unknown show
“I have worked with Georgia Mihalcea and my experience was very positive. We filmed a Dutch reality show for TLC about two transgenders looking for their gypsy roots. As you might understand that’s quite complicated. Georgia dealt with the transgender and gypsy part very respectfully and professionally. And she delivered. I asked her for three totally different groups of gypsy communities and she made it work. We visited the rich, the poor, and the spiritual gypsy. W were very happy with her work. She speaks English very well. And she also translated certain parts for us, back in The Netherlands while we were editing. She was a real help in researching, producing, and post-producing.” – Martijn Weerink, Director and Producer at StrixTV, Louisa and Rosanna show
“Georgia Mihalcea is one of the highest professionals that I have worked with, who strives for excellence and surpasses performance standards from a distance, throughout all aspects of a production. Always finding the right approach, ready to deliver in a timely manner, she is a team player and a problem solver with the ability to perform remarkably in stressful situations. I would team up with Georgia anytime for a world-class project.” – Beatrice Popa, Creative Producer at Paprika Studios and Writer, Destination Truth show for SyFy